Voted one of the “25 Fittest Men in the World” by Men’s Fitness, Rich is a globally renown, plant-based ultra-endurance athlete, wellness advocate, bestselling author, acclaimed public speaker, husband and father of four. At age 40, Rich made a decision to overhaul the sedentary throes of overweight middle age. Adopting a plant-based diet, he reinvented himself as an ultra-distance endurance athlete, clocking top finishes at the Ultraman World Championships and cementing his place in the pantheon of endurance greats by becoming the first of two people to complete EPIC5 – 5 Ironmans on 5 Hawaiian Islands in under a week. Rich shares his inspirational story of addiction, redemption and optimal health in his #1 bestselling memoir Finding Ultra and the cookbook & lifestyle guide The Plantpower Way. When he isn’t lost on a trail or spending time with his family, he hosts the wildly popular Rich Roll Podcast, topping charts on iTunes.